
Packaging
Packaging, POS, point of sale, product design, FMCG, product jumps out on shelf, increase product sales
Packaging is where design is put to the test!
Here the 2 second rule could not be more important.
At Brand Essence we make sure your product
JUMPS OUT ON SHELF and grabs your customer.
Above all we create packaging with a voice that ACTIVATES
the customer to the point of purchase (POP).
Strategy is fundamental for success. Our process involves Market Research, Competitor Analysis,
Market Positioning through to Brand Loyalty, Success and Sustainability.
Brand Essence measures our success on how your product performs.
Brand Essence loves the challenge Packaging brings -
with the limitation of reduced Point-of-Sale advertising, the pack design must solely do the job.
We pride ourselves in creating packaging where all the design elements come together to create a symphony that
resonates with your target market.